Key Takeaways
- →Datuk Lat (Mohammad Nor Khalid), born 5 March 1951 in Perak, is one of Malaysia's foremost cartoonists, best known for the 1979 autobiographical graphic novel The Kampung Boy.
- →His New Straits Times series Scenes of Malaysian Life ran from 1974 for roughly four decades, gently satirising everyday multicultural Malaysia.
- →The Kampung Boy became a 26-episode animated series (TV1 pilot on 10 February 1997, later on Astro) that aired in 60-plus countries and won a special Annecy Award in 1999.
- →The wider scene runs from pioneer Rejabhad and the humour magazines Gila-Gila (1978) and Ujang (1993) to the manga-influenced Gempak (1998) and today's webcomics.
- →Comics fed directly into Malaysia's animation boom, from Upin & Ipin to Ejen Ali, whose 2025 film became the highest-grossing Malaysian animated feature.
The Kampung Boy is drawn from Lat's own childhood in the tin-mining Kinta Valley of Perak. Reading it is one of the gentlest ways to understand kampung life in 1950s and 1960s Malaysia.
In This Guide
Who Is Lat, and Why He Matters
Lat is the pen name of Datuk Mohammad Nor bin Mohammad Khalid, born on 5 March 1951 in Kota Bharu, a village in the Gopeng area of the Kinta Valley in Perak. He grew up in tin-mining country, the rural world that would later fill his most famous pages. Now in his mid-70s, he is widely regarded as one of Malaysia's foremost and most influential cartoonists.
He started young. He published comic strips as a teenager in the mid-1960s, and his early comic booklet Tiga Sekawan dates to 1964. In the early 1970s he joined Berita Harian as a reporter covering crime and general news. In 1974 he was appointed a staff cartoonist at the New Straits Times (NST), where he launched his signature series, Scenes of Malaysian Life. That series ran for decades, into the 2010s, and made him a household name by gently satirising Malaysian society, politics, and daily life across every ethnic community. He went freelance in 1984 while continuing to contribute to the NST.
His cartoons are affectionate in tone, portraying kampung life, food, family, and multicultural friendship. Over his career he has published more than twenty cartoon collections, and his work has become a shared reference point for several generations.
The Kampung Boy, Town Boy, and the Books That Followed
Lat's reputation rests above all on The Kampung Boy (1979), an autobiographical graphic novel about a Malay boy's childhood in a rural Perak kampung tied to tin-mining country. It became an international success, translated and published in many countries, including a United States edition from the First Second imprint. It is frequently cited as one of the most important Southeast Asian graphic novels.
The sequel, Town Boy, follows the same boy as an adolescent moving to the town of Ipoh, capturing multicultural urban friendship (notably with a Chinese friend, Frankie) and teenage life. Related nostalgic works include Mat Som (1989) and Kampung Boy: Yesterday and Today, all championing older Malaysian ways of living.
| Work | Year | What it is about |
|---|---|---|
| The Kampung Boy | 1979 | A Malay boy's rural childhood in a Perak kampung |
| Town Boy | 1980 or 1981 (US edition 2007) | The same boy as a teenager in Ipoh, and city friendship |
| Mat Som | 1989 | A young man's life and romance, in Lat's warm style |
| Kampung Boy: Yesterday and Today | later collection | Contrasting old kampung life with a modernising Malaysia |
The Kampung Boy and its sequel Town Boy are the most widely read starting points for readers new to Lat's work.
The Kampung Boy Animated Series
The Kampung Boy graphic novel was adapted into a 26-episode animated television series. The pilot aired on TV1 on 10 February 1997, and the series later ran on Astro (Ria). It was a large and expensive production, costed at roughly USD 350,000 per episode, part-funded by Measat Broadcast Network Systems and made with international animation partners.
The series travelled far. It was broadcast in more than sixty countries through distributors, reaching networks such as Teletoon in Canada and Kinder Channel in Germany. In 1999 the episode titled Oh! Tok won a special Annecy Award for a long-format animated episode, associated with the Annecy International Animation Film Festival in France.
One common mix-up is worth clearing up: the Kampung Boy series was produced with international partners, a different studio from Les' Copaque, which made Upin & Ipin. The two are often confused online. The Kampung Boy animation was an early effort to bring a Malaysian comic to an international children's audience, and for many Malaysians who grew up in the late 1990s and early 2000s, the cartoon was their first door into Lat's world before they ever picked up the book.
Honours and National Standing
Lat's recognition has grown from newspaper fame into formal national honour. In 1994 the Sultan of Perak awarded him the Datuk title, recognising his role in promoting social harmony through his gently unifying cartoons. In 2002 he won the Fukuoka Asian Culture Prize in Japan, a regional award for cultural contribution.
More recently, his standing has been elevated further. He was named Seniman Diraja (Royal Artist), bestowed in 2023, and recognised with a National Artist honour in 2024.
| Year | Honour | Note |
|---|---|---|
| 1994 | Datuk title | Awarded by the Sultan of Perak |
| 2002 | Fukuoka Asian Culture Prize | Japanese regional cultural prize |
| 2023 | Seniman Diraja (Royal Artist) | High royal artistic recognition |
| 2024 | National Artist honour | National cultural recognition |
These honours matter because they treat cartooning as serious cultural work. For decades, comics were dismissed as light entertainment. Lat's career, and the respect it now commands at the highest levels of Malaysian society, helped change that view for every artist who came after him.
Before Lat: Rejabhad and the Pioneer Generation
Lat did not appear from nowhere. Modern Malaysian cartooning had foundations laid in the 1950s and 1960s by an earlier generation, and the key figure is Rejabhad. His real name was Rejab bin Had, born on 23 August 1939 in Permatang Pauh, Penang, and he died on 14 November 2002 at the age of 63.
Rejabhad began his career in the 1950s, mentored by the earlier cartoonist Rashidin. He served in the Malaysian Army before becoming a full-time cartoonist. By some accounts he edited the magazine Ha Hu Hum around 1974, and in 1978 he joined the influential humour magazine Gila-Gila, published by Creative Enterprise. His best-known series was Periwira Mat Gila, which ran across multiple volumes.
He was widely dubbed Raja Kartun Malaysia, the King of Malaysian Cartoons, and he mentored generations of cartoonists from the 1950s through to 2000. Some accounts describe Lat as having been encouraged by Rejabhad early in his career, though this link is not firmly documented in the main reference sources. Either way, understanding Rejabhad helps explain how a mass audience for local, Malay-language cartoons already existed by the time Lat and the magazine boom arrived.
The Magazine Era: Gila-Gila, Ujang, and Usop Sontorian
The modern Malay-language comics industry was built on humour and satire magazines. Gila-Gila, launched on 1 April 1978 by publisher Creative Enterprise, is widely credited with popularising the genre and building a mass market for local comics. It became a training ground for a whole generation of kartunis.
Its breakout star was the cartoonist Ujang, the pen name of Ibrahim Anon. He rose through Gila-Gila, then left to found his own teen-oriented magazine, Ujang, in 1993 under Syarikat Kharisma. His most enduring creation, Usop Sontorian, began as a comic strip inside Ujang magazine, became a standalone title, and then became one of Malaysia's first home-grown animated TV series, airing on TV1 across 1996 and 1997 and produced by Kharisma Pictures. That made it an early comic-to-animation crossover well before the CGI era.
Ujang's later story carries a bittersweet note. By 2025, press coverage framed him as a pioneer who lost the rights to some of his own creations and had to reinvent himself. His journey captures both the creative energy and the business fragility of the magazine boom. For readers who grew up in the 1980s and 1990s, these magazines were weekly companions, passed around classrooms and sundry shops, and they are remembered fondly as part of Malaysian pop culture.
Malaysian Comics Timeline
Milestones in Malaysian cartooning, most recent first, from Lat's Kampung Boy and the magazine era to webcomics.
2025
Ejen Ali: The Movie 2 sets a record
WAU Animation's Ejen Ali: The Movie 2 grosses around RM55.1m, becoming the highest-earning Malaysian animated film and showing how far the comics-to-animation pipeline has come.
2024
Lat named a National Artist
Lat receives a National Artist honour, adding to a lifetime of recognition for his contribution to Malaysian art and social harmony.
2023
Lat elevated to Seniman Diraja
Lat is bestowed the title Seniman Diraja (Royal Artist), a rare royal recognition of his contribution to Malaysian art and social harmony.
2020s
The webcomic and Webtoon era
Malaysian comics move decisively online. Creators publish serialised webcomics on Webtoon and Instagram, and the scene grows too large to track, while conventions like Comic Fiesta anchor the community.
2015
Kadokawa Gempak Starz is formed
In December 2015 Japan's Kadokawa Corporation takes an 80 percent stake in Art Square Group, and in January 2016 the company is renamed Kadokawa Gempak Starz, a major graphic-novel and manga publisher.
2002
Lat wins the Fukuoka Asian Culture Prize
Lat receives Japan's Fukuoka Asian Culture Prize, international recognition of his role in shaping Malaysian and Asian popular culture. The same year, pioneer Rejabhad passes away.
1999
Kampung Boy cartoon wins at Annecy
The episode Oh! Tok wins a special Annecy Award for a long-format animated episode, as the Kampung Boy series reaches audiences in more than sixty countries.
1998
Gempak and the manga-influenced era
Art Square Creation launches Gempak on 1 June, described as Malaysia's first info-comic magazine. It ushers in a wave of Japanese-influenced ACG comics and a new generation of professional kartunis.
1997
Kampung Boy animated series debuts
The 26-episode Kampung Boy animated adaptation airs its pilot on TV1 on 10 February 1997 and later runs on Astro, introducing Lat's kampung world to a new generation of children.
1994
Lat awarded the Datuk title
The Sultan of Perak awards Lat the Datuk title, recognising his role in promoting social harmony through cartoons that speak warmly to every community in Malaysia.
1993
Ujang magazine and the humour boom
Cartoonist Ujang launches his eponymous humour magazine under Syarikat Kharisma, part of a 1990s explosion of Malay-language comic titles. His creation Usop Sontorian becomes a household name.
1980 or 1981
Town Boy published
Lat releases Town Boy, the sequel to The Kampung Boy, following his protagonist into teenage life in Ipoh and multicultural city friendship. A US edition later appears in 2007.
1979
The Kampung Boy is published
Lat releases The Kampung Boy, his autobiographical graphic novel of rural Malay childhood in Perak. It becomes a national favourite, is translated widely, and defines Malaysian comics for decades.
1978
Gila-Gila magazine launched
Creative Enterprise publishes Gila-Gila on 1 April, Malaysia's trendsetting humour-comic magazine. It creates a mass market for local comics and trains a generation of cartoonists.
1974
Lat joins the New Straits Times
Lat is appointed a staff cartoonist at the New Straits Times and launches Scenes of Malaysian Life, capturing everyday multicultural Malaysia. The series runs for roughly four decades and makes him a national figure.
1960s
Rejabhad and the pioneer generation
Rejabhad and his contemporaries build the foundations of modern Malay cartooning in newspapers and magazines. As mentor to many, he earns the nickname King of Malaysian Cartoons.
Gempak and the Manga-Influenced Wave
The next big shift came in 1998. Gempak, which debuted on 1 June 1998 from publisher Art Square Creation, moved the scene from pure humour toward the Japanese-influenced ACG world of Anime, Comics, and Games. It is described as Malaysia's first info-comic magazine, blending comics with news and articles, and that formula drove its success.
The publisher, Art Square Group, later diversified from advertising into publishing. In December 2015 Japan's Kadokawa Corporation took an 80 percent stake in the group, and in January 2016 it was renamed Kadokawa Gempak Starz (KGS), today a major graphic-novel and manga publisher. KGS became the main incubator of Malaysian manga-style artists.
| Name | Role | Known for |
|---|---|---|
| Gempak | Magazine | First Malaysian info-comic (from 1998) |
| Kadokawa Gempak Starz | Publisher | Renamed 2016; manga-style graphic novels |
| Kaoru | Manga-style artist | Candy, Prince, Maid Maiden, Love Drama |
Kaoru is a leading example, described as the first full-time Chinese-Malaysian female cartoonist at the company, joining shortly after graduating in 2001. Her ornate, manga-influenced Candy and Prince series (from 2013) and romance works won Malaysian Mandarin Comic Society awards. These titles are typically published in Mandarin first, then translated into Malay and English, which reflects how multilingual the Malaysian comics market really is.
Webcomics, Indies, and Comic Fiesta
The 2000s and 2010s brought a clear generational shift online. Around 2008 there were fewer than ten Malaysian webcomic artists, mostly on Blogspot. The Facebook and Webtoon era then made the scene too large to track, as self-publishing and social platforms lowered the barrier to reaching readers.
Several indie figures stand out. Fishball built a large following with autobiographical humour and became a LINE Webtoon featured artist with international reach. Reimena Yee, born in Kuala Lumpur and now based in Melbourne, has earned wide recognition, including Eisner and Dwayne McDuffie nominations and a 2022 Ignatz Award, and she co-founded the Southeast Asian collective UNNAMED and the Cartoonist Cooperative.
Holding the community together are fan conventions, above all Comic Fiesta, founded in 2002 in Kuala Lumpur. By 2024 it drew around 73,000 visitors and featured more than 550 artists in its art market, making it the main showcase for local independent creators. If the magazine era was about a handful of big publishers, the webcomic era is about many small voices, from politically themed strips documented by outlets such as R.AGE to slice-of-life humour, all reaching readers directly through their phones.
From Comics to Malaysia's Animation Boom
Malaysia's celebrated animation industry grew directly out of its comics tradition, and the family tree is easy to follow. Lat's The Kampung Boy graphic novel led to the Kampung Boy animated series, an idea reportedly seeded in a 1993 conversation between Lat and businessman Ananda Krishnan. From there, a cluster of studios helped build Malaysia's animation industry.
| Studio | Key work | Note |
|---|---|---|
| International partners (Kampung Boy) | Kampung Boy series | From Lat's graphic novel; Annecy Award 1999 |
| Les' Copaque | Upin & Ipin | Longest-running Malaysian animated series as of 2024 |
| Animonsta / Monsta | BoBoiBoy, Mechamato | Founded 2009 by Nizam Razak and partners |
| WAU Animation | Ejen Ali | Ejen Ali: The Movie 2 (2025) grossed about RM55.1m |
Several of these studios trace their founders back to Les' Copaque. Animonsta (later rebranded Monsta) was founded in 2009 by Nizam Razak and partners after leaving Les' Copaque, and WAU Animation in Cyberjaya was founded by Usamah Zaid Yasin and partners along a similar path. WAU's Ejen Ali: The Movie 2 (2025) became the highest-earning Malaysian animated film at around RM55.1m. Many of these animators drew on storytelling traditions developed in Malaysian comics.
Dates and honours here follow Lat's published biography and reputable references. A few details vary between sources: Town Boy's original Malaysian year is given as 1980 or 1981, and some titles attributed to Ujang online could not be firmly confirmed, so we describe only what is well attested.
Sources & References
Data in this guide is cross-referenced against the following official sources.
- Lat (cartoonist) - Wikipedia Biography, career timeline, and honours of Datuk Mohammad Nor Khalid.
- The Kampung Boy - Wikipedia Background on Lat's 1979 graphic novel and its international editions.
- Kampung Boy (TV series) - Wikipedia Details on the animated adaptation, its broadcast reach, and the Annecy Award.
- Rejabhad - Wikipedia Life and work of the pioneer cartoonist known as the King of Malaysian Cartoons.
- Malaysian comics - Wikipedia Overview of the history of comics in Malaysia across eras.
- Usop Sontorian - Wikipedia Ujang's creation and its move from magazine strip to animated series.
- Kadokawa Gempak Starz - Wikipedia History of Gempak and the Kadokawa stake and 2016 rename.
- Comic Fiesta - Wikipedia Malaysia's largest ACG convention, founded in 2002.
- Ujang's next chapter - Malay Mail 2025 feature on cartoonist Ujang's career and reinvention.
- Why Malaysian animation is on a roll - Malay Mail Reporting on the growth of Malaysia's animation studios and films.