Cosway Malaysia

Cosway Malaysia is one of the country's oldest and most established direct selling companies, founded in 1979 by the Berjaya Corporation. Unlike most MLM companies, Cosway operates a hybrid model with both direct selling and physical retail stores across Malaysia. The company offers an extensive range of over 2,000 products across categories including health supplements (Bio brand), beauty and skincare (Cosway brand), household cleaning products, personal care, and even food and beverages. Cosway is known for its affordable pricing strategy and wide product variety, making it a household name among Malaysian consumers. The company operates hundreds of Cosway outlets and mini-markets nationwide, which also serve as distribution points for members. Cosway's membership model allows consumers to enjoy member pricing without necessarily building a sales network, though the MLM income opportunity exists for those who choose to pursue it. The brand is particularly popular among Malaysian families for everyday household essentials.